Amazon thinks it can do more for TV advertisers than traditional TV. The digital giant is preparing to meet with marketers ...

Ten campaigns from across the globe have been named as winners of the 2023 Amazon Ads Partners Awards. The victors took to the stage at New York’s The Lighthouse in celebration of the innovative, ...

Amazon has reorganized the ways that advertisers access its ecosystem. On Tuesday, the company introduced a unified Campaign Manager that combines Amazon DSP and Ads Console into one media-buying tool ...

AUSTIN, Texas--(BUSINESS WIRE)--(NASDAQ: AMZN) — At unBoxed 2024, Amazon Ads introduced AI creative studio and Audio generator, two new generative AI tools designed to lower creative barriers and ...

atom11 is changing that with Neo , its award-winning AI copilot. Neo brings Seller Central and advertising data together so ...

Amazon Ads, the company’s demand-side ad tech business, hosts its annual industry show, called unBoxed, in Nashville this week. The event can be boiled down to one word: simplicity. Some version of ...

Macy’s Media Network will launch a pilot with Amazon Retail Ads Service, enabling partners to purchase ads on its website through the Amazon Ads console and other APIs, according to a company ...

Amazon represents nearly 20% of U.S. search advertising share and $12 billion in ad revenue in Q3 2023 alone. If you sell on Amazon (or could sell on Amazon), odds are there’s an increasing chunk of ...

Addition was founded in 2021 and has done work with Google, Prudential, The New York Times, Realtor.com and more.

Amazon allegedly welcomed “defect” ads on its platform in a bid to juice advertising revenue, according to a recently unredacted portion of the Federal Trade Commission’s antitrust complaint against ...

Amazon has reportedly exited the Google shopping auction after gradually scaling back over the past year, according to multiple online sources. Josh Duggan, co-founder of e-commerce and paid media ...