Since the beginning of this year, Facebook has put more emphasis on their advertising platform. If businesses want to sell their products and be seen on people’s news feeds, they need to either change ...

Rewind the clock a few years and you’d frequently hear people suggesting that Facebook is a great marketing channel because it was free to have a presence. If you built a good Facebook page for your ...

With recent changes to Facebook’s algorithm, small businesses and startups are having to pay to get their content in front of Facebook followers. While the jury is still out on what to do about it, ...

Remarketing, using Google Ads and Facebook, is a great way to repeatedly get your brand in front of interested eyeballs and make your online strategic approach more successful. It is a second chance ...