NEW YORK, Jan. 08, 2025 (GLOBE NEWSWIRE) -- DIRECTV Advertising, a pioneer in addressable advertising, today announced the programmatic enablement of its linear satellite inventory. Powered by the ...

New Report reveals that F.A.S.T. penetration has doubled since last year, as consumers turn to FAST channels for a lean-back, TV-like experience. Report recommends F.A.S.T. advertising as a complement ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Public relations (PR) is often an essential element of an integrated marketing plan. That’s ...

The Federal Trade Commission ruled in a final order and opinion Monday that TurboTax, the popular tax filing software, engaged in deceptive advertising and banned the company from advertising its ...

Promoting a small business can be tough, and even tougher, if you only have a small budget available for advertising. Fortunately, there are a variety of ways in which you can promote your media such ...

Telly has unveiled a high-end dual screen, 55-inch TV that it will give away for free — so long as you watch the ads on the second screen. As you can see in the image, there is a high-end TV (valued ...

The number of YouTube Premium users globally surpassed 100 million in February of this year. Though the platform noted that these included people on free trials, that’s still, if not a drop, a bathtub ...

Most every organization has been thrust into the future of work. What will determine failure or success in this brave new world? Read now Zoom announced this week that it will be rolling out an ...

Opinions expressed by Entrepreneur contributors are their own. When sales slump due to a slow economy, a business owner’s first inclination is often to cut the marketing budget. After all, one has ...

TurboTax was not as free, free, free as it claimed to be, the Federal Trade Commission said in a complaint filed in federal court on Tuesday. "The Commission alleges that the company's ubiquitous ...