While sales of non-alcoholic beverages are growing double-digits year-over-year, new research from NielsenIQ shows most NA consumers still buy alcohol – upending assumptions and forcing brands to ...

“It’s a real thing. It’s here to stay,” Nick Firestone, the CEO of US brewer Firestone Walker, says. “Personally, I’m glad it’s here to stay.” Eyeing the increasing demand for non-alcoholic beer, the ...

This article was reviewed by Craig Primack, MD, FACP, FAAP, FOMA. Non-alcoholic beer (or NA beer) has come a long way. It now looks, smells, and tastes pretty close to the real thing. And if you’re ...

Non-alcoholic options could represent 40% of beer sales in a decade, UK specialist Big Drop Brewing Co. suggests, arguing the market is “going in one direction”. With global beer consumption flat, the ...

If you purchase an independently reviewed product or service through a link on our website, Rolling Stone may receive an affiliate commission. You may have already felt the vibe shift this festival ...

Whether you’re diving into Dry January, testing the waters of moderation, or just exploring new flavors, this guide has something for everyone. Ready to raise a zero-proof glass? Dry January is no ...

Accessibility doesn’t always mean poor quality, especially for non-alcoholic beer brand Athletic Brewing Company. Available in over 17 different flavors—including Mexican-style coppers, darks, sours ...

Non-alcoholic beer has come a long way from watery lagers and one-note options. At the 2025 U.S. Open Beer Championship—one of the most competitive blind tastings in the country—several non-alcoholic ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." FOR HEALTH-CONSCIOUS beer lovers, the promise of craft-brewed, alcohol-free beers is finally beginning to ...