Reading Time: 2 minutesFor decades, LEGO sets have been a popular with both kids and adults alike. Unfortunately, their mass ...

Lego just introduced a Smart Brick toy that opens up a whole new world of play possibilities for brickheads. But what is it?

Lego has unveiled new high-tech “smart bricks” it says will bring its classic toys to life with lights, sound and interactive ...

Returning for February half-term, Legoland Windsor Resort will be running its annual Brick Days event, packed with creativity ...

Lego developed a custom ASIC chip that allows its new Ssmart Bricks to pick up on signals from surrounding Smart Tags that ...

LEGO bricks are arguably the most popular toy brand around. These plastic building blocks have captured the hearts of both kids and adults who just can't help but relish in the joy of putting tiny ...

Fortnite developer Epic Games announced today that it’s partnering with Lego to build a metaverse aimed at kids. The companies say they are going to shape the future of the metaverse to make it safe ...

Consumer Electronics Show, the Lego Group gave us a potential answer. The company announced Lego Smart Play, which adds smart ...

The new sensor-packed Smart Play Brick will land this spring as part of a special Star Wars collection. The update adds ...

The Smart Brick looks very similar to a normal 2x4 Lego brick, but it contains a custom Application Specific Integrated ...