Lego says its new tech-enabled products are its "most revolutionary innovation" since it launched its mini-figurines in 1978.

Lego is aiming to add a new dimension of fun with its interactive Smart Play system.

LEGO is introducing a new way to make its upcoming sets more interactive than ever before: Smart Play. The system uses Smart ...

Also out May 15 is a set depicting the iconic dancing figures made famous by artist Keith Haring. You build five colorful, boldly outlined dancing figures that you can hang on a wall or set on stands ...

Now, Lego is bringing the culmination of this technology and play features to a galaxy far, far away with its new Smart Play system. With its unveiling at CES 2026, I had a chance to see exactly how ...

Mamma mia, Mario, your new Mario Kart Lego set looks wonderful! And the large set, which was just officially revealed by Lego after a few leaks, might just be the best Nintendo-themed build yet! On ...

LEGO will release a model of Mario driving the Standard Kart from Mario Kart in late spring. Fans have been waiting for a set like this for a while, as there are other Mario Kart sets, but on a much ...

These “Smart Bricks” and “Smart Play” initiatives, just announced at CES 2026, aren’t like the huge Lego Mario toys that ...

LEGO has announced the release of a new Mario Kart set – just in time for Mario Day (March 10). The detailed new set has 1,972 pieces and allows fans to build Mario in his Standard Kart. It features a ...

Consumer Electronics Show, the Lego Group gave us a potential answer. The company announced Lego Smart Play, which adds smart ...

The brand-new, jaw-dropping Lego smart brick tech can recognize other bricks, activate effects and play music. They're ...

Jeff has been hopping on Goombas and collecting Triforce shards since the late NES era. Today, he appreciates all things console games - with a slight favoritism towards his Nintendo franchises. He's ...