This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Pull-Ups on Monday (Dec. 16) announced a campaign that ...

New App Offers a Step-by-Step Potty Training Solution for Parents with Interactive Content for Kids Featuring Beloved Disney Jr. Characters CHICAGO, May 15, 2025 /PRNewswire/ -- Pull-Ups®, a trusted ...

The company behind Huggies is wading into the messy debate over when to start toilet training. Kimberly-Clark (NYSE:KMB) has benefitted as more parents opt for Huggies Pull-Ups disposable training ...

Toilet training is notoriously tough– as difficult for the parents as it is for the kids, or at least so most parents would claim. For the last two years Kimberly-Clark’s Pull-Ups training pants brand ...

Seven calm potty training scripts that reduce pressure, prevent power struggles, and keep kids confident during the messy ...

Parents now can download the iGo Potty app created by training pants brand Pull-Ups. The application is designed to make potty training easier for both children and parents. iGo Potty let parents ...

Potty training is a challenging time that Kimberly Clark wanted to make easier. Mass Hispanic came up with the El Baile de Pull-Ups Quebradita Potty Dance, a fun way for both moms and toddlers to ...

Wouldn’t you think for someone who raised three children, who all use restrooms, that potty training would be an easy task? Not really. Our granddaughter, having turned 2, should be ready, ...

Leave it to the folks at Walt Disney to figure out how to transform a potty break into a commercial break. When parents and kids sit down at the company’s new “Disney Junior Dance Party on Tour,” ...