This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Pull-Ups on Monday (Dec. 16) announced a campaign that ...

Pull-ups are notoriously hard to crack – in part, because they require a high level of full-body strength that takes most ...

A new mobile application from Kimberly-Clark?s Pull-Ups Training Pants leverages mobile games featuring Disney characters and augmented reality to help moms and children stay motivated throughout the ...

A new mobile application from Kimberly-Clark?s Pull-Ups Training Pants leverages mobile games featuring Disney characters and augmented reality to help moms and children stay motivated throughout the ...

Here's exactly what you're working when you hit the bar to do one of the most comprehensive upper body exercises ...

Wondering how many pull-ups you should do daily to build strength and muscle? Here's the ideal rep range based on your goals ...

“We're so thankful that Pull-Ups gave us this exciting opportunity,” said Jessica Pieper. “It made Emmalyn's potty training experience fun, especially when she made it to that first flush. We can't ...

When you buy through links on our articles, Future and its syndication partners may earn a commission. Credit: Getty Images If you’ve ever been looked up and down and questioned why you can’t do a ...

an ACE-certified personal trainer and NSCA-certified strength and conditioning specialist But people aren’t just doing bicep curls and weighted squats then calling it a day. Data from Google indicates ...