This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Pull-Ups on Monday (Dec. 16) announced a campaign that ...

The six other diapers we tested that didn’t make the cut for our recommendations are Up & Up (Target) Boys Training Pants, Up & Up (Target) Girls Training Pants, Millie Moon Unisex Training Pants, ...

Toilet training is notoriously tough– as difficult for the parents as it is for the kids, or at least so most parents would claim. For the last two years Kimberly-Clark’s Pull-Ups training pants brand ...

Parents now can download the iGo Potty app created by training pants brand Pull-Ups. The application is designed to make potty training easier for both children and parents. iGo Potty let parents ...

We have partnered with Pull-Ups® to bring you the signs that let you know your child is ready to start potty training. Welcome to the crazy world of potty chairs and wet wipes. Potty training is a big ...

“We're so thankful that Pull-Ups gave us this exciting opportunity,” said Jessica Pieper. “It made Emmalyn's potty training experience fun, especially when she made it to that first flush. We can't ...

Kimberly-Clark launched a mobile campaign for its Huggies Pull-Ups training pants brand that is designed to help mothers potty train their kids. Working with Ipsh, a mobile marketing agency that?s ...

Eunique Jones Gibson is the creator of Because of Them We Can, Culture Tags, and a new pull-up company, Happy Hues. Ten years ago, Eunique Jones Gibson created a movement. She began taking photos of ...

Potty training can be a daunting task for parents, but finding the right pull-up diaper is a step in the right direction. Pull-up diapers go on and off your child the same as underwear, but they offer ...

The recession is making life a little messier for some toddlers and their parents. Disposable training pants, long viewed as a staple in potty training children, are becoming dispensable as some ...

Why she did it: Because potty training is hard and this mom welcomes all new ways to succeed at it. Pros: Potty training in the dead of winter can be deadly. Besides dealing with a child that’s ...