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Giorgio Galli has spent nearly two decades shaping Timex, and he’s far from finished. As global creative director of the Timex Group—a role he took on in 2016 after a career designing for Swatch, ...

Longtime watch enthusiasts are probably already aware that the phrase “It takes a licking and keeps on ticking” is an old Timex slogan. Dating back to the 1950s, it was meant to express the toughness ...

Your typical Timex watch is inexpensive and pretty basic, but fun and nicely made for its price point. That’s why we love them, but how do you make a watch that’s even more quintessentially Timex?